Website data collection
We may collect, name, contact information including email address, demographic information such as postcode, preferences and interests and other information relevant to customer surveys and/or offers.
What we do with the information we gather
We gather information to understand our customers needs to provide you with an improved level of customer service for the following reasons:
We may utilise the feedback we gather to improve our products and services.
We may periodically send information via email relating to new products, special offers or other information which we think you may find interesting using the email address which you have provided.
We may occasionally use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
We are committed to ensuring that the information that we gather is is secure. To ensure the prevention of unauthorised access or disclosure we have put in place the required security layers to prevent unauthorised access to data that we gather online. This includes server access restriction, a policy on limitation of access to any system storing customer relationship data and any email systems, as well as best practise on physical access to any locations where data is stored.
A cookie is a small file which is placed on your computer’s hard drive. This small file allows us to gather information about your user experience so we can improve it. Your use of the Atlantica-uk.com.com website constitutes your agreement to using these cookies for this purpose. Cookies allow web applications to respond to you as an individual. Our website can tailor functionality to your needs, by gathering and remembering information about your preferences. This information is used only for statistical analysis purposes and then the data is removed from the system.
Within your browser you can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.
3rd Party website content
Your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- When asked to fill in a form on any website, look out for the checkbox that you can click to identify that you do not want your information to be used for direct marketing.
- If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at firstname.lastname@example.org
We will not sell, distribute, share or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
In summary cookies help us deliver a better user experience, by enabling us to identify which pages you find useful and which could be improved. A cookie in no way gives us access to your computer or any information about you, other than the data you select to share with us.
You can request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will is chargeable. If you would like a copy of the information held on you please write to:
Atlantica UK Limited
6 New Street Square
If you believe that any information we store about you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will revise any information found to be incorrect.
Information about the General Data Protection Regulations
The General Data Protection Regulation (GDPR) is the biggest change in relation to data privacy regulation law and becomes active on the 25th May 2018.
It combines all European data privacy laws into a single law and provides European Union citizens significantly better control of how their personal data is collected, stored and used via websites.
The new GDPR regulation gives users 9 new rights to website visitors, allowing them to have more control over the collection and usage of their personal data. These rights are:
- Right to be informed. Website users have the right to be know how and why their personal data is being collected and used.
- Right to access. Website users have the right to access and download their personal data as an electronic copy provided by the website owner free of charge.
- Right to Rectification. Website users have the right for any inaccurate personal data or complete data to be rectified.
- Right to Erasure. Also known as the right to be forgotten, this right allows website users to leave a website and have ALL their personal data erased permanently.
- Right to Restrict Processing. Website users have the ability to restrict or suppress the processing of their personal data anytime.
- Right to Data Portability. Website users have the right to download their personal data and use it for their own purposes.
- Right to Object. Website users have the right to prohibit the use of any or all data for direct marketing or any other purpose at any time.
- Right to be informed about Data Breaches. Website users have the right to be notified about any website data breach within 72 hours of the website owner knowing about the breach.
- Rights related to Automated Decision Making. The regulation prevents users from being subject to a decision made without the active involvement of a human i.e. Artificial Intelligence. Machine learning based marketing automation.
If you would like to exercise any of these rights, to request access to your data, to change or remove it from our system, please send requests through to email@example.com
What information does GDPR apply to?
GDPR applies to any information that can be linked to the identity of a living person directly or indirectly. This relates to first name, last name, email address etc but now extends to reclassify items such as IP address as personally identifiable information as this allows unscrupulous companies to link your activity from one website to another and can therefore result in marketing activities that would be considered intrusive. This greater understanding of the collection of data strengthens users’ rights regarding the storage, and usage of their personal data online.
Personal data fields include:
- Mobile number
- Email address
- Physical address
- Any geo-location data
- IP address
- behavioural and demographic profiling data
- mobile device identifiers
- biometric data (fingerprint, face, retina scans etc
- Profiling, sales and analytics data
- Online Behaviour (Cookies)
GDPR also applies to sensitive personal data, including any data held relating to:
- Health status
- Sexual orientation
- Political views
- Religious belief
- Behavioural data
- Financial data
- Biometric data
- Genetic data
In summary, GDPR applies to all personal information.
Information about Atlantica UK
- Who are you
- Atlantica is an international supplier of food products who is dedicated to providing our customers with the highest possible quality products. our websites reflect this approach to serving the customer.
- What personal data you collect
- We collect first name, last name, email address and postcode data.
- Why you collect the data
- The personal data that we collect is solely for the use of Atlantica and is never sold on to other third parties. It is used for the purposes of giving our customers information about where they can purchase our products.
- Where the collected data is being stored
- Data that is collected is stored securely on our remotely hosted servers and is not accessible to anyone other than the appropriate senior members of the marketing team
- How long the data is stored for
- Data is stored permanently but can be removed or deleted at the request of the user
- For what purpose you are using the data
- We are using the data to respond to requests from individuals about products, locations of stores or other queries. We are not using this data for marketing.
- How the data is secured
- The data is encrypted and stored on secure password protected servers.
If you use opt-out options and pre-checked consent boxes on your WordPress site to collect any kind of personal data, it will now be considered a breach under GDPR. As already mentioned above, to meet the new GDPR standard, users must be actively involved in providing consent for the collection of personal data through your WordPress site. According to the new law, some approved examples of legal consent requests are:
- Clicking an opt-in button/link.
- Selecting from yes or no options.
- Responding manually to a consent email.